Category Archives: Announcements

SXSW This Week!

It’s that time of year again: the annual convergence of tech, content, entertainment, music, film and general weirdness that is South by Southwest, or SXSW. I’ve been going for the last two years, and I find that it’s the most mind-expanding event I attend.

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This year, I had the pleasure of working with the festival to curate some of the programming. I’ve been working with David Fox, the festival’s archivist to make a day of photography, content and distribution. We’ve got a really interesting day, exploring some of these issues in a multi-faceted way.

Sustainable Photography in a Disintermediated Era
I’ll be doing a panel with some of the smartest people I know: Mikkel Aaland, Anna Dickson and Leora Kornfield. We’ll explore how disintermediation has changed the professional landscape for photographers, and how we can find new ways to make a living.

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We’ll be presenting on Pi day, 3.14.15, which is pretty awesome.

Our Day’s Programs
Here’s the list of other programs in our stack. Most of these were people I’ve met over the years and encouraged to submit a proposal. All of these programs take place in the same room at the Hyatt Regency Austin, Texas Ballroom.

Nat Geo Captures the World For Nokia, With a Phone 9:30-10:30
Steven Alvarez, Alice Keating, Tiina Johnson, Richard Kelly

Creativity & Success from the Majority World 11:00-12:00
Dominique le Roux

Image Creation and Sharing: Practice vs. Policy 12:30-1:30
Leslie-Jean Thornton, Lisa Silvestri, Magdalena Olszanowski, Victoria Ekstrand

The Camera Reimagined – New Forms, New Tools – 3:30-4:30
Hans Peter Brondmo

Sustainable Photography in a Disintermediated Era 5:00-6:00
Mikkel Aaland, Anna Dickson, Leora Kornfeld, Peter Krogh

Surveillance Photography: Personal, Public, Profit
In addition to these, Katrin Eismann will be speaking Monday morning with Stephen Mayes, David Fine and Oskar Kalmaru.
JW Marriott – Monday, March 18 9:30-10:30

Cyber Monday 25% off DAM Useful Publications

We’re offering our largest ever holiday discount here at DAM Useful. Our Cyber Week deal gets you 25% off all books published by DAM Useful. Order before Dec 7.

Organizing Your Photos with Lightroom 5Organizing_Your_Photos_150px

Electronic Delivery  $34.95  Sale $26.18
DVD $39.95 Sale $29.93
Book and DVD Combo $59.95 Sale $44.96

Multi-Catalog Workflow with Lightroom 5MCWF_150px

Electronic Delivery   $34.95  Sale $26.18
DVD  $39.95 Sale $29.93

The DAM Book 2

Electronic Delivery   $19.95  Sale $14.96DAM Book_150px

Open Roads Open Minds by Steve UzzellOROM Cover150

Electronic Delivery  $12.95  Sale $9.71
Book and DVD Combo $29.95 Sale $22.46

 

DAM Book 3.0 Status

We’ve had a number of requests for a status report on The DAM Book 3.0 . Our original intention was to publish the book in electronic form by the end of July. Unfortunately, as they say, life gets in the way.

Dot Krogh
Photo of Dot Krogh by Paul Krogh.

People who follow me on Facebook know that my mother died suddenly in May. Since that time, I’ve had to turn my attention to family matters. I’ve had to put a number of projects temporarily on hold to concentrate on planning, details and simply spending time with my family. Those who have gone through this know what I’m talking about.

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In the last few months, I’ve been focused on these people. 

I’ve been hesitant to write about this for a couple reasons. First, it’s a family matter, and second, I have not been able to announce a new delivery date. While I’m still not able to provide any dates, I know it’s important for me to break radio silence. So that’s what I’m doing.

As my daughters head off to college this week, I’ll turn my attention back to completing the book.  I’m hoping that within a few weeks I’ll be able to provide a good estimate on a completion date. Much has been done, but much remains to be done.

Thanks to everyone for their patience, and for the many kind words of encouragement over the last few months.

Lightroom *never* fully expires

Buried in the recent Adobe Creative Cloud rollout was a revolutionary change to the way Lightroom licensing functions.  When the license expires, the program keeps on working.* This is a radical development. If you’ve been paying attention to the sturm und drang around the Creative Cloud licensing model (here, here, here, here) , this is a mind-blower.

First, the * part. Not all functions of Lightroom keep working. The sliders in the Develop module become inactive. Develop will still render the photo, but it won’t let you run the sliders. (You could still use Quick Develop in Library to make further adjustments if you like.)

Screen Shot 2014-07-10 at 9.02.28 AM

Quick Develop will still run in an expired version of Lightroom 5.5

And the Map Module will stop working. The map technology is licensed through the Google Maps API, so Adobe has to pay for each Lightroom copy that uses it. If Adobe is not getting paid, they don’t want to pay Google, so the Map Module will be disabled for non-revenue users.

But other than Develop  and Map, everything else works.  You can  make new catalogs, add new photos, add keywords, make collections, books, web galleries. prints, slideshows, exports, published copies… Basically, you have Lightroom LE.  For free, if you want it.

Yes, free.

You can download the trial version of Lightroom and, at the end of the trial period, it mostly continues to function. Free.

Hopefully, this will quiet most of the fears that people have about Adobe’s motives in moving to the Creative Cloud licensing model. In the last few years, they have dramatically reduced the price of their photo software.  Buying Photoshop Extended and Lightroom four years ago would set you back $1300. You can buy a decade of CC software and services for that price.  And now Lightroom LE is free for those who are even cheaper.


Read more about getting the most out of Lightroom


This is a bold play by Adobe. Here’s how I interpret it. Basically, they are betting that photographers will see enough value in the subscription services that they will continue to pay for Lightroom, Photoshop, Lightroom Mobile and Lightroom Web ($10/month).  Even when they can get most of Lightroom for free.

Stephen Colbert would say that a move like this takes big balls. You only do this if you are all-in on providing ongoing value to your customers. It’s the opposite of lock-in. And it illustrates the core values of the company. Your stuff belongs to you, and it’s up to Adobe to provide compelling value in order to deserve your software dollars.

There’s no guarantee that Adobe will get this right. Even though their software powers much of the creative services industry, they have not been able to hit a home run in web services.  But they understand that the future of media is squarely pegged to APIworld, and the only way to survive is to go all-in.

I’m really stoked about this decision (and I’m almost never “stoked” about anything, even those things that I’m quite enthusiastic about.) It’s gutsy, forward-thinking, bet-the-farm confidence on making some kick-ass software and services.

To those folks at Adobe who had the vision to move this forward, hats off.

iPad and Android Edition of OYP

Organizing Your Photos with Lightroom 5 is now available for iPad and Android tablet.  Due to very popular demand, we’ve created an EPUB version of the book that will play on a tablet. (Kindle does not yet support embedded video, so we don’t have a Kindle version.)

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The EPUB version will be free for anyone  who buys the PDF, DVD or PRINT+DVD versions of Organizing Your Photos.  Existing purchasers can request a special code for download. (Note that people who buy the EPUB version can also get a PDF version to play on computer.)

Why two versions, PDF and EPUB?
We need to have two electronic versions because there are no EPUB readers for computer that can play embedded videos, and no Tablet software that can play PDFs with embedded videos.

PDF, EPUB, DVD, BOOK DVD Formats 600px

Some housekeeping notes
The EPUB version of the book is 1.8 GB, which is pretty big for a tablet. You may not have space on your tablet for such a big file.

We had to downsize the videos a bit to make them fit (1024 pixels across, vs. 1280 for the PDF version.)  The videos in the PDF version are slightly larger, and they have less compression so they play a bit more smoothly.

If you buy the tablet version, you’ll want to first download it on your computer, and then move it to the tablet. For iPad, you open iTunes and drag the file to the iPad’s “Books” section. For Android, you’ll want to follow the directions in the EPUB reader of your choice.

ASMP DC Tuesday the 22nd

I’m speaking at ASMP DC Tuesday night with Tom Kennedy. We’ll be looking at the current state of social media for photographers. This will include some of the issues I’m writing about here, follow up on The Instagram Papers,  and  strategy recommendations for making use of social media.

We hope to get some good engagement from the crowd – discussing of what’s working, effective tools and creating a social media strategy. Come out to CDIA in Georgetown from 7:00pm to 9:00 pm. $10/ASMP members, $20/ Non-members, $5/Students.

UGC and PGC

As I outlined previously in The Fire Hose, there is a flood of User Generated Content (UGC) being redirected for editorial and marketing purposes. The flood waters are rising constantly, as new services come on line to collect the content, mine it and monetize it.

Even though this will be transformational in the photo and communication realms, it does not mean the end of Professionally Generated Content (PGC). In fact, most editorial, marketing and advertising efforts will need a combination of both. Let me outline how I see the relationship between UGC and PGC.

Continue reading UGC and PGC

Lightroom mobile now available – eBook Too!

Adobe has just released the first version of Lightroom mobile. This allows integration between a Lightroom catalog and your iPad, as well as publication to a website, as shown above.

LRM2This screenshot shows the same collection, this time on the iPad.

On the iPad, Lightroom mobile enables a two-way workflow between desktop and tablet. You can export photos to the iPad, and then make adjustments, set flags and add to collections. Changes you make on the iPad get synced back to the main catalog on your computer.

LRm1And here you can see the Develop tools at the bottom of the screen. Once you make changes on the iPad, they can be synced over to the main version of the catalog.

The Lightroom mobile release version is just a start. Adobe will add Android and iPhone platforms, as well as plenty of new functionality. At the moment, you can do some basic develop adjustments, and you can flag images and add to collections.

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Victoria Bampton, The Lightroom Queen, has published a new eBook that covers the use of Lightroom mobile. You can buy it from us for $6.50. It’s a very reasonable price for the time it will save you.

Lightroom mobile is included as part of a Creative Cloud subscription, as well as the $9.99 Photographer’s Bundle (Photoshop CC, Lightroom and Lightroom mobile). If you have bought the “perpetual” version of Lightroom, the only way to get Lrm is to move to the subscription.