Category Archives: Announcements

Lightroom and the Innovator’s Dilemma

Adobe announced some big changes to Lightroom today, including a new cloud-native version (Lightroom CC) as well as a re-branding of the familiar desktop version (Lightroom Classic). Additionally, they have discontinued development of a “perpetual” version and all new versions will be licensed on a subscription basis. What gives?

The Innovator’s Dilemma
Clayton Christensen’s 1997 book, The Innovator’s Dilemma helps to shed some light on Adobe’s behavior. In the book, Christensen tracks the rise and fall of disruptive innovation, which includes rapid growth of successful applications, and an eventual leveling off of growth as the market becomes saturated. Eventually, changes in the market landscape allow for new competitors to arise, and the company becomes vulnerable to disruptive innovation and the loss of market dominance. If you don’t innovate on an equally aggressive basis, the company faces real danger. In this circumstance, your market dominance may prevent you from creating new software as you focus on maintaining the success of the old product.

The digital photography revolution
Lightroom was, in large part, an earlier response to the innovator’s dilemma. Photoshop was the clear leader in imaging software, but it was developed before the advent of digital cameras. Camera Raw was developed as companion application to Photoshop to deal with raw files, but ultimately the very structure of Photoshop was incompatible with the needs of busy digital photographers. It had a one-at-a-time file handling structure that was insufficient for many workflows.
Lightroom was developed in response to this new market reality. Adobe took the Camera Raw engine from Photoshop and grafted it on to a database, creating one of the most successful applications in the company’s history. Lightroom was developed by a small team working inside Adobe, essentially functioning as competition to the flagship product. If Adobe had put all their effort into shoring up Photoshop, they would be in very serious trouble right now as a preferred tool for digital photographers.

Mobile>digital
We are now at another inflection point, and this one, I believe, is even more transformational. The use of photography as a language, created on and consumed on smartphones has changed the way we communicate. One of the primary needs in this new world is continuous access and connectivity. Dependence on desktop software is incompatible with many of the important uses of photography. Often, we simply can’t wait until we get back to the home or office to send photos. And a great collection of images is frustratingly out of reach if you are away from your computer.
In order to serve the needs of mobile photographic communication, the Lightroom team has spent years working on ways to create an integrated cloud component to Lightroom. Publish Services allow the extension of Lightroom to integrate with a wide variety of other applications, including many cloud offerings. And the introduction of Lightroom Mobile, along with some integration with traditional Lightroom catalogs, offered some seamless interchange.
But the architecture of Lightroom as a desktop application simply cannot be stretched enough to create a great mobile application. The desktop flexibility that has powers such a wide array of workflows can’t be shoehorned in to full cloud compatibility. The freedom to set up your drives, files and folders as you wish makes a nightmare for seamless access. And the flexibility to create massive keyword and collection taxonomies does not work with small mobile screens. After years of experimentation, the only good answer was the creation of a new cloud native architecture. As with the creation of the original Lightroom, this was done by taking the existing Camera Raw imaging engine and bolting it on to a new chassis – this time a cloud native architecture.

Managed file storage
In order to have “my stuff everywhere” the new application has to be cloud native. The primary storage of your images and videos is now in the cloud. This allows Lightroom to have seamless access on multiple devices. And in order to allow Lightroom to push these files around, you need to give up control over the configuration of folders. By giving the control over to Lightroom, the application itself can help to manage the transfer of files between devices, using downsized versions when storage space is not adequate for full size copies. (and, yes, you can have a complete full-sized archive on your own drives, which is something I would suggest).

Computational Tagging
Lightroom has also made a major break with the metadata methods of the past, opting for a computational tagging system. Some of this is familiar – the use of date-time stamps and GPS tags to organize photos. Some is new, like the Machine Learning and Artificial Intelligence tagging that can automagically find images according to content. While these tools and techniques are pretty rudimentary now, we can expect them to mature quickly and continually. (Google Photos, for instance, just announced that they can now identify photos of your pets, and, voila, the tags simply appear.)

Not the end of desktop Lightroom
Just as the advent of Lightroom did not kill Photoshop, the introduction of Lightroom CC will not kill Lightroom Classic. It’s a hugely popular program for an important part of their customer base. And creating a cloud-native version of the software, instead of trying to shoehorn the program into a workflow it did not fit, frees up resources to make Lightroom a better desktop application. The Camera Raw development team can continue to make improvements to the engine, and each of the chassis builders – Camera Raw + Bridge, Lightroom Classic and Lightroom CC can focus on building workflows for their customer’s needs.
There are a number of important uses of Lightroom that are pretty far off for Lightroom CC. Many power users depend on custom keyword taxonomies and deep collection hierarchies and these may never appear in Lightroom CC. And there are lots of existing integrating of Lightroom through Publish Services that won’t be easy to migrate. There are also a ton of clever and useful Lightroom plugins that may be impossible to add to the cloud version.
For my own workflow, I’ll be sticking to Lightroom Classic as far as the eye can see. But I expect that my wife and kids will be happier with Lightroom CC.

The end of Perpetual Lightroom
There is certain to be some unhappiness with the discontinuation of the perpetual versions of Lightroom. For those who don’t want cloud connectivity or who don’t use smart phones, this change forces them into a subscription service that may be unwanted. I feel your pain.
But the world is changing, and photography is becoming a more important part of it. I’ve spent the last four months working on The DAM Book 3, writing about these tectonic changes, and I’m convinced that mobile imaging (and image consumption) is a driving force. Adobe is in a position to help us take advantage of that change and make the most of it. If they did not accept the evolution of the imaging landscape, they could be in real trouble. As it is, it will still be a challenge to maintain their leadership in such a fast-moving market.
Although Lightroom CC does introduce some black box functionality, Adobe is still a clear leader in “you own your stuff, and you can take it wth you.” I think this attitude, central to Adobe’s products since Geschke and Warnock left Xerox PARC to found the company, remains one of the strongest reasons to use their tools. Mobile and cloud computing has changed the landscape, but this attitude remains intact.
Note – If you want a more granular description of the changes to Lightroom, check out the ever-comprehensive Victoria Bampton’s post here. 

Reminder – Two upcoming presentations on scanning

I’ve got two presentations scheduled for October. The first is a free two hour seminar on scanning with a digital camera at the Click! Photo festival in Durham, NC. It takes place 10am-noon Oct 6. Here’s a link.

And I’ll be in New York at PhotoPlus, doing a tag-team presentation with Katrin Eismann called Preserving Your Photographic History. I’ll show how to scan with a digital camera, and then Katrin will demonstrate reparations and restoration techniques from her revised book on retouching. Here’s a link for that.

Use this custom landing page for a 15% discount and free show pass.

Progress on DAM Book 3

As promised, I’m providing a significant update on The DAM Book 3. The book is moving along quite well, although significant work remains. We are setting a very conservative release date of November 22nd. We may be able to move this up as the writing and layout moves along.  I also promised a look at the Table of Contents, and you can find it here.

I’ve spent the last two months working to integrate the new elements of the digital photography ecosystem into a cohesive discussion of how the parts interconnect. I’ve also done lot of work to disentangle stuff that looks similar, but has important differences.

For instance, how is a synced filesystem utility like Dropbox fundamentally different than a cloud library service like Libris, and what is each one good for?

I’ve also spent a good deal of time speaking to the many experts I know in the field of imaging, testing my assumptions, and checking to see if I’m missing any big elements in the ecosystem.

With the scope and structure locked down, and all the old copy redlined and commented, I’m entering the home stretch. Now it’s time to finish the execution. Some chapters are basically done, and some are still in outline form. I expect that we’ll see some small changes in the Table of Contents, but those changes should be minor.

We’re still running our Dam Book 2 special. Buy The DAM Book 2 for $19.95 and get $15 off The DAM Book 3. At some point in the next month or so, we will start discounted pre-sales for The DAM Book 3. Sign up for our mailing list (on the top right of this page) to stay up to date on our special offers and release dates.

Nikon D850 – Built as a scanner?

The Nikon D850 has been announced, and it looks like a heck of a nice camera. The headline stuff includes everything we’ve come to expect from the next magical generation of digital SLR cameras – 45 megapixels, 7 frames per second, ISO 25,600, 8k video, touch screen, and so much more.

But tucked away on page 85 of the PDF brochure is this: a negative digitizer! Apparently the camera has a built-in algorithm for flipping negatives positive.

Some seasoned photographers may be exploring ways to convert their film assets created with old cameras into digital data. Taking advantage of its high-pixel count of 45 megapixels, the D850 offers an option for digitizing film (35mm-format), which can handle color and monochrome negatives. First, set an optional ES-2 Film Digitizing Adapter onto a lens such as the AF-S Micro NIKKOR 60mm f/2.8G ED attached to the D850. Then, insert the film to be digitized in an FH-4 Strip Film Holder or FH-5 Slide Mount Holder, and shoot. The camera’s digitizing function automatically reverses the colors and stores them as JPEG images. This once time-consuming process involving a film scanner can be done much more quickly. You can enjoy pictures with family and friends while selecting and digitizing by displaying them on a large TV monitor connected via an HDMI cable. Enjoy your old film images by digitizing them with the D850.

There are several items above that I’d love to test. If it could handle color negatives reasonably well, this could be a major workflow improvement for camera scanning.

And I don’t really like the ES-2, but there’s no reason not to use a rail system or copystand /lightbox .

In any case, it’s very exciting to see Nikon acknowledge this missing market niche, especially when so many photographers have mourned the loss of the Nikon scanner line.

Photo Scanning Webinar

Scanning Photos With Your CameraDigitizing Your photos - a guide to photo scanning with a digital camera

September 13th, I’m presenting at B&H’s Event Space in NYC to share techniques from my new book Digitizing Your Photos with your Camera and Lightroom. You can come see it live if you’re in New York, or see it on the web.

I’ll be presenting material from my book on scanning photos with a digital camera. In the webinar we’ll cover:

  • The camera scanning advantage
  • Hardware setups for scanning prints, slides and negatives
  • How to ensure top quality
  • Using Lightroom for camera scans
  • Tagging your images
  • Publishing and sharing your scans

When: Wednesday, September 13, 2017, 1:00p – 3:00p
Skill Level: Basic, Intermediate, Advanced – Everyone will get something out of it
Location: B&H Event Space
Address: Second Floor of B&H NYC SuperStore at 420 9th Avenue, New York NY 10001

Register Here

FYI
All of their events are FREE!  If you want to guarantee a seat for an event, please register ASAP. Their events can fill up fast.

Can’t get to NY? The event will be streamed. Register to watch online.

Not available on the 13th?  B&H will post the video on their website.

Other questions? See B&H’s FAQ for Event Space details.  

 

ASMP Webinar July 26 – Digitizing Photo Archives

I’m happy to be back in the ASMP fold, doing a webinar next week on digitizing photo collections. Of course this will be based on our new book, Digitizing Your Photos, but with a special emphasis on the relevance to professional photographers.

I’ll be demonstrating how camera scanning can allow for large-scale conversion of film and print originals to digital images, which is important for those of us who have large film archives. I’ve digitized more than 50,000 of my own images, and continue to add new images.

I’ll also be touching on business models that photographers can consider for new services for their clients. There are a lot of companies and institutions that have large collections of physical photos. I’ve been able to help some of my clients with the process, as part of my professional services. I’ll discuss some business models for adding these services.

Rail Systems for Rent or Sale

UPDATE: We’ve decided to offer a limited number of these units for sale. We’re rolling these out at a price of $300. We’re taking preorders now. Contact us at support@theDAMbook.com


A lot of readers are asking how to get a rail system for 35mm slide and negative copying. I’m working on some sourcing options for this. In the meantime, we’re going to offer the units that I personally own as rental items.

What we can provide

The rental is for a rail, a film stage, a generic camera plate if needed, and step down ring to allow your lens to connect to the shade if needed (These units have a 52mm lens connection.)

These units have had the rounded corners filed down to show the full frame of the image. You’ll get a natural black border on standard 35mm film.

Here’s an example of a negative scanned with a rail system and turned positive with the techniques outlined in my new book. The black border is created in-camera and shows the entire frame of the image. Note that each different unit will produce a slightly different black border. 

Rail System Options

We have several styles of unit, all made from Nikon slide copy adapters. Some have the rear diffusion glass, and in some the glass has been removed.
• Without diffusion – this requires that you have a nice even light source such as a softbox or lightbox. Shooting without diffusion means there is no chance of dust particles sticking to the glass and appearing in every shot.
• With diffusion – This will make it easier for some people to make a smooth and even illumination across the frame.

Nikon PB-6 and PS-6

I also have a Nikon Bellows unit for rent. To use this, you need a full frame small body Nikon camera (e.g. D750, D800, D810, D600, D610, D700) and a 55mm or a 60mm Nikon Macro lens.

D1, D2, D3, D4, And D5 cameras do not fit on these units.

What you need

You’ll need your own camera and macro lens, as well as a light source (strobe or LED recommended). YOUR CAMERA DOES NOT HAVE TO BE A NIKON.

Camera – Rail systems can be used with any brand or model of camera.

Lens – In order to connect the lens shade, you’ll need to use a “normal” length macro lens. This means a 50mm-60mm range for full frame DSLR and 35mm range for APS-C or micro 4/3 camera.

Digitizing Your Photos – It is strongly recommended to have a copy of my most recent book in order to get the most out of your rental. Shown below is a video from the book.

Terms

Rental is $50/week, or $150/month. You pay shipping both ways (we prefer if you can provide a Fedex or UPS account number.) When we send the unit out, we need to take a credit card deposit for $300.

If you are interested in rental, drop us a line at support@theDAMbook.com or make a Facebook comment below. Let us know whether you want a Rail or bellows system, whether you want the diffuser or not, and how soon you’re looking to get started.